NO LIKEY

Retail giant Abercrombie & Fitch has opened a Ginza District outpost in Japan.  The store has been met with a cool reception by consumers.

Writer W. David Marx scribes some of the problems:

> The store is charging double for merchandise than the items found in US stores

> Mostly American looking employees on the floor

>  English is spoken to greet shoppers and converse with

>  Male staffers wear shirts unbuttoned

All of our American ways (crassness and the arrogance of not speaking in the native tongue) don't always transition well in other lands.  Go figure A&F suits!!

If A&F isn't careful, the Japanese will leave all their fratboy-like clothing unpledged.

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