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Monday, July 21, 2008

RENZO'S REIGN RISES


Renzo Rosso, the owner of Diesel, is set to take controlling stake in Victor & Rolf, the label of Dutch duo Viktor Horsting and rolf Snoeren.

On Tuesday, Only the Brave, Russo's Italian holding company will announce the new venture.

This will give V/R some deep pockets to continue lots of seasons ahead.




"My dream is to represent a fresh, modern group for the future - I don't look for establishment designers but someone with important creativity and Viktor & Rolf are the expression of my luxury," Rosso said in a telephone interview on Monday. As chairman of OTB, which had revenues last year of €1.3 billion, or $1.95 billion, Rosso already controls Dsquared, Maison Martin Margiela and Sophia Kokosalaki, and manufactures Vivienne Westwood's leading lines.



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